Freelance Social Media & Digital Marketing Manager South Korea (all genders)
YOUR BENEFITS
To further expand our business in South Korea, we are seeking as soon as possible an
Freelance Social Media & Digital Marketing Manager South Korea (all genders)
Focus: Social Media, Influencer Relations, Digital Marketing & Local Content Creation
Optional: PR Support & Trade Fair Assistance
Tasks & Responsibilities
Social Media, Influencer Relations & Content Creation
- Manage KNIPEX social media channels in South Korea, including planning, scheduling, and publishing content via internal tools across platforms such as Facebook and Instagram.
- Create locally relevant content and handle community management with a strong customer-centric approach.
- Build and maintain relationships with influencers, collaborators, and local creators.
- Continuously optimise content and campaigns to improve reach, engagement, and overall brand impact.
Digital Sales & Marketing
- Create, localise, and optimise digital sales and marketing content in close cooperation with the KNIPEX Digital Marketing Team at HQ in Germany.
- Support online campaigns (e.g., social media, paid advertising, email marketing) for owned and partner channels, and coordinate activities with selected customers and distributors.
- Monitor and analyse KPIs related to traffic, conversions, and campaign performance, while staying informed about market trends, competitor activities, and digital best practices in B2B and B2C environments.
Additional
- PR experience or affinity, including working with media, trade publications, and brand communications.
- Willingness to support and attend relevant trade fairs and industry events within South Korea.
Preferred Profile & Skills
- Strong interest in (hand) tools and technical products.
- Proven experience in digital marketing, social media management, and influencer relations (B2B and/or B2C).
- Confident in handling performance KPIs.
- Background in marketing, communications, sales, or a related field (education or degree preferred).
- Excellent language skills: Korean (native or fluent) and very good English.
- Solid digital know-how in content marketing and social media platforms.
- Basic proficiency in MS Office applications (especially Excel).
- Freelance mindset with high independence, reliability, and strong local market understanding.
Familiarity with:
- Social media management tools
- Native platform tools (e.g., Meta Business Suite)
- Paid media platforms (e.g., Meta Ads Manager)
- Content planning tools
- Influencer and monitoring tools
- Creative and localisation tools (e.g., Canva, Adobe Creative Cloud)
- Video editing tools (e.g., CapCut, Premiere Pro, or similar)
- CRM systems (e.g., Salesforce, HubSpot, or similar)
Are you interested to learn more about this opportunity?
Please click on the red button and apply now.
With your application, please send us your CV/profile and any other documents you would like to share with us.
We value diversity and therefore welcome all applications - regardless of gender, age, nationality, ethnic and social background, religion, disability, sexual orientation or skin colour.
Do you have any further questions? Please do not hesitate to contact us:
e-mail: bewerbung@knipex.de
Phone: +49 202 4794-3338
About KNIPEX
Since its founding in 1882, KNIPEX has grown from a small pliers smithy into a globally successful company.
Today, KNIPEX stands as the leading manufacturer of pliers for professional users worldwide, delivering innovative solutions that make work more effective, efficient, and safe.
For over 140 years and across four generations, we have passionately pursued our goal of being the best pliers manufacturer for our customers and users. With a clear focus, uncompromising standards, and a steady stream of fresh ideas, we continue to raise the bar in our industry.
Our brand is trusted by professionals around the globe, and we are committed to consistently earning and strengthening that trust every day.
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